Pay Per Click Marketing
Pay per Click is a paid search model that is used to make people aware of the brand, advertise brand offerings, and get on-the-spot attention from target audience segments. The promoters pay each time any user clicks on PPC ads. Pay per Click is not just about Google Search Engines Result Pages and Google Display Network, but it goes way beyond it. Pay per Click model is also utilized by YouTube, Facebook, Pinterest, and Linkedin. PPC lets marketers make their ads visible strategically on online marketing platforms to bring their by-products and service into the target market’s eyes. This implies that the advertisements you see on the web are pay-per-click only.